Dr. Peter Rost - Question Authority Blog - Alpha Wolf Leads the Pack!

Tokyo Show DOAX2 girls trailer: Is this Real? What New PHARMA Product Is Being Introduced? Happy Belated Birthday.



This SHOUT OUT is to Dr. Peter Rost. I love his books, his ethics, his blog and his reporting. He has MUCHO empathy and I honestly believe he is earnest in his obsession with truth and social justice in health care. In any moment of time, I would be so honored and grateful to work under his leadership.

The Rational Questioning of SANITY here is, WHY?
I have thought long and hard about this. I have to diametrically oppose the statement made by John Mack about how I link to Peter and other blogs to improve my counts. John, for the record, I write for a very small number of consistant people, around 30 of them. They are the only people who matter to me. Therefore, if I repost other stories, it is because I either have something to say, I think they are important, or I just feel like it.

Its my blog and I can post when I want to :)

So, Peter, I pray what they are saying in BrandRx and other blogs is NOT TRUE. I am PRAYING that it is NOT true. I know you need money. Honestly, I wish you everything you need. But honestly, if you stop blogging about ANY ONE COMPANY then you might as well not blog about any of them.

YOU PERSONALLY have started a BRUSH FIRE OF HEALTH CARE EMPIRICALLY BASED, FACT DRIVEN, and here I am sure if anyone read this blog, I would be crucified for writing this, but, OBJECTIVE presentations. When I am cleared legally, I hope to emulate you. What is wrong with that? We need thousands of people to speak up guys!!! Its GREAT that we are all caching the same content. IT MEANS THE CONTENT IS IMPORTANT TO PEOPLE.

This timely and very salient health care content, combined with humor and blatently FUN sensuality and black humor makes all these volunteer efforts worth it for me.
Reading Rost each day, gives me something to look forward to in very trying and tiring times.

If it was this Kitty's purrrfect world, I would make Dr. Rost form an oversight committee for the pharmaceutical industry that would be formed from many different stake holder groups that would be arrived at by consensus. This group would be international and maybe be hosted by a NEUTRAL country like Sweden or Switzerland. This oversight agency would have as its mission, the protection of humanity, the earth and all its wonderful life forms against out of control pharmacological and other big business interests that directly effect quality of life through health and health care utilization.

I really gave Peter a hard time about all the porno links on his page when he returned from his self imposed 2 week hiatus from blogging. Peter was scratched hard by a bitchy old kitty and I bet she is a sorry Kitty now. She is not the ONLY sorry person, and not the only sorry PHARMA company. It is important to note that Peter cleaned out the porn, and listened to honest feedback about how it detracted from the seriousness of his reporting.

Rost is NOT anti-PHARMA. He IS a whistle blower, and someone who worked very hard for the re-importation of DRUGS to America from Canada. WHY DID HE NEED TO DO THIS? This crusade was fundamentally AGAINST his own self interests and the interests of his family. The type of lifestyle that Rost had as a VP of huge PHARMA companies must have come to a grinding halt. I PERSONALLY know how painful that can be. In my own opinion, he was screwed over by the U.S. government when I believe they lent implicit agreement to support his legislative efforts. I know I will be killed for this statement IF anyone actually read this blog :)

But what I admire MOST about Peter, is that in SPITE of how TERRIBLE he was treated by the U.S. government and his past employers, Pfizer, Wyeth, Pharmacia, etc., he always acted and continues to act like a gentle person and a scientist. He never resorted/s to name petty personality attacks, rather he fought/fights back with empirical evidence, rationality, and empathy for the victims of the crimes caused by his past employers.

I wish I could say the same for SOME of the other blogs I read that are BLATANTLY apologetic for the crimes against humanity perpetrated by big businesses of all types. Especially ones that give BIG PERKS AND MEDIA ATTENTION to bloggers that pander to the givers of trips and perks.

I don't want anyone to think that this is a love letter, or trivialize my posting by critiquing my personal Kitty feelings for Peter. They have no bearing on what he has done in his life, ON THE RECORD, and my personal interpretation of these factual events.



I am just SO HAPPY to be able to watch this BIG ALPHA WOLF go at it. This kind of behavior is sensual by nature in its power, it collects people to a mission, and it has been the SPARK that lead this health care blogging, dare I say.... no... well okay... REVOLUTION.

"I Saw What You Did, and I Know Who YOU are!"

Smoking may make you ugly, but some things make you uglier. I am now going to pull a ROST and present my latest discovery, watching those WHO WATCH YOU!!!

I think this is so fun. I can blog away with impunity about my feelings about PHARMA using my freedom of speech (at least for the time being), and Aztrazeneca can exercise their freedom to lurk.. I enjoy them lurking, because I never get attention. This Kitty is starving for attention from the PHARMA apologists.

Let me be clear, I think pharmacological synthetics ARE necessary for treatment of disease and suffering: They are critical for the advancement of any society. However, the current greed, lack of ethics and callous disregard and contempt most of the major PHARMA companies have for the consumer, is frankly, not optimum. I believe, that I, through blogging, can help to bring up issues that may not have been considered by the marketing consultants who make hundreds of thousands of dollars.

THIS IS FREE expert advice! Average Consumers are telling PHARMA marketers what is wrong, but they are not listening!!! Rather, Christine Truelove in her new Pharma Blogs: Week in Review 5/18/07 took an interesting spin on DTC PHARMA marketing:

"Even as the value of DTC advertising continues to be questioned, the news is not all bad. Ed Silverman at Pharmalot picked up a study done by Rodale, the publisher of Prevention, Men's Health, and Women's Health magazines, which says the first reaction by consumers in seeing an ad is to find out more information about the drug. This is something the pharmaceutical industry has contended for awhile. Only 8% of consumers were stimulated by an ad to ask their physicians for that medication."

My interpretation of the finding that "the first reaction by consumers in seeing an ad is to find out more information about the drug" differs from Ms. Truelove's. It is my contention that consumers only ask, because they are not told what the new "medication" does.

I believe, although I could be wrong, that DTC ads can either:
A = HAVE TO READ SIDE EFFECT PROFILE DURING THE COMMERCIAL (e.g., "A small number of people may experience .... diarrhea, nausea, dry mouth, constipation, blurred vision, headaches, impotence, fecal discharge, incontinence....) IN ORDER TO HAVE TO TELL YOU WHAT THE PILL IS FOR (the indication)

OR

B = NOT READ THE SIDE EFFECT LIST and then THEY CAN NOT TELL YOU THE INDICATION OR PURPOSE OF THE DRUG.

Well, inquiring MINDS want to know... even I wondered, what was making that beautiful middle aged woman, jog gently down the water's edge on a beautiful beach, with a supportive, smiling man watching on... then a woman swirling her skirt in a field, then a senior citizen talking with her friends, seeming to enjoy a coffee circle.

The gap between those who ask about a drug and those who use a drug should be very wide if my hypothesis (that people are JUST curious... like kitties) is confirmed. If the PHARMA marketers are correct, then interest should be proportional to scales with a small slippage in carry through of the patients to actually fill the prescriptions.

What makes me smile, is that the PHARMA consultants (mostly ex-pharma employees) should try to think outside the box with respect to their marketing plans for the new decade. They should realize that most global citizens DO NOT think positively about pharmaceutical companies, and that they need to change their image. Pills are not like TV shows with intricate sweeps plots to tease you with, to get the numbers up. They should be used very sparingly, and only as a last resort before safe, sane and organic treatments, like behavioral activation, socialization and exercise.

VISITOR ANALYSIS

Referring Link http://www.google.com/search?hl=en&q=scarlett spring and astrazeneca
Host Name uwal204.astrazeneca.com
IP Address 156.70.222.26
Country United States
Region Delaware
City Wilmington
ISP Astrazeneca Inc
Returning Visits 0
Visit Length 14 hours 54 mins 50 secs
VISITOR SYSTEM SPECS
Browser MSIE 6.0
Operating System Windows 2000 - What no XP? Old school?
Resolution 1024x768
Javascript Enabled
Navigation Path
Date Time WebPage
18th May 2007 04:30:33 www.google.com/search?hl=en&q=scarlett spring and astrazeneca
The Black Kitty - All Things Health Care Related: Peter Rost Actually Talks with Fellow WHISTLEBLOWER at AstraZenec
18th May 2007 04:30:33 www.google.com/search?hl=en&q=scarlett spring and astrazeneca
The Black Kitty - All Things Health Care Related: Peter Rost Actually Talks with Fellow WHISTLEBLOWER at AstraZenec
18th May 2007 19:25:23 www.google.com/search?hl=en&q=scarlet spring astrazeneca
The Black Kitty - All Things Health Care Related: Dr. Peter Rost
18th May 2007 19:25:23 www.google.com/search?hl=en&q=scarlet spring astrazeneca
The Black Kitty - All Things Health Care Related: Dr. Peter Rost

Black Kitty is Inspired by White Kitty and Plays An Alpha Dog

Pharma BlogoSphere^TM: Hey Guys! A Kitty Fight!

Please click on the link to see John Mack's comments about my rant against DTC marketing and this particular campaign. Since I would like to have this 5 minutes to tell this TOP PHARMA Marketing CEO my humble opinions, and I want to do it repectfully and in a way that encourages a discussion of these very important issues. It is my most positive of intentions, to help improve PHARMA marketing, because I support PHARMA industry in its current incarnation, about the same way I support the Bush Reign in the U.S. That is, I believe in the Country and the Office, but not its current practices, policies and ethics.

I am praying that Research Girl and other experts in the theories of communication and their interaction with Marketing Principles will speak up by commenting on Pharma Blogosphere about this, or on this page. I think hearing this information from other Women and Cancer Survivors or their Family Members would also help Dr. Mack, better formulate to the PHARMA companies that he is involved with, more articulate feedback than I could every give.

If you have a BEEF against direct to consumer (DTC) PHARMA CURRENT marketing in ALL media, and in your workplace, please comment on Dr. Mack's blog, or my blog, or ANY of these marketing blogs. If you believe as I do, that these companies advertise in a less than optimum way, and you can offer CONSTRUCTIVE feedback, not rants (like I unfortunately tend to do- follow my words not my example :)) this is a RARE chance to be heard.

Cheers! Love, Peace, and high quality of Life for Health Care Consumers,

Dr. Black Kitty

I hope you all have a great day, and I will respond after I Keep My Day Job.

Climbing out of the Hole: This Has Been the Absolutely Best Day

Sometimes when things are really at rock bottom, you look up that dark dank smelly hole and you actually see light. Not just any light, but spectacular Northern Lights. Here in the very Northwest the day was very special. I think like a database, so I am just gonna list the great things about today. And one day, when I have a friend that will hyper-link and "picturize" my site, then so be it:

1. The weather was incredible, crisp, clear and real walking around an open European type society type weather.
2. My roommate slept too, and she needed sleep, as she is one beautiful Chica... wow.. I wish she would let me put her picture in here.
3. I stayed in my room and was comfortable and didn't go into work until 12 noon. That is a first for me... honestly.. I know... bad.
4. I took a wonderful clean bus ride from virtually in front of my flat to the front of my office building in 12 minutes.
5. I talked to an incredible lady musician on the bus who is very smart and told me a lot of useful information (shout out to all the transit folks who have helped me in the past week).
6. The office space is great. Its beautiful, ergo, bamboo-ed, green and full of the smartest, most laid back folks I have had the honor to work with in a long time.
7. They share my beliefs about PHARMA
8. They want to share my ideas and the ideas of my co-workers back in the USSR .... :)
9. The projects rock - all real large cohort data sets for me to help with. Ones that are way up my alley in terms of my mission and that of my friends.
10. I worked hard and didn't notice the time (nor ate) - good sign
11. Figured out alot of financial stuff - good sign
12. Went to see my favorite boutiques and bought a bag of very cool buttons for my craft projects for only $4
13. Went to the V.L. where I was surprised I was allowed in... another story .... sorry
14. They let me stay for HOCKEY NIGHT!!! very cool... thanks everyone at CC
15. I was told "not to talk" or they will out me.... and they were correct. I needed not to talk.
16. I was only able to market one of the 10 products I brought to give away free - another story
17. Research Girl and I finally connected and she (of great taste) slapped my blog into a color scheme and template that rocks. Please see her great blog on the shout out. She is a blogging V girl.. so be kind and encouraging.
18. A very nice guy shared some very high tech information with me that had me reeling.
19. I took the bus home in less than .5 hr.
20. I sat in the little park and saw great dogs and owners.
21. Dr. Peter Rost showed a Black Kitty to the health - PHARMA bloggers. Thanks :)
22. My friends actually believe that I am smart, not totally sane but smart.
23. My friends think I may have an idea :)

An all around great day. And I am actually sleepy!!